Customer Experience & Customer Service Strategy – CSPN – Customer Service Professionals Network

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CSPN’s CX Vision & Strategy methodology starts with defining the organizational CX aspiration centred on customer wants, needs, and goals. We craft CX Guiding Principles and behavioural pillars that are authentic, impactful, and meaningful. Whether you want to refresh an existing strategy or build one from scratch, we create tools that can bring together the customer, employee, and organizational desires to create delightful experiences.

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Key Outputs

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Design Thinking Ideation & Activity Integration
Visual “Poster-Style” CX Vision / Strategy & Detailed Findings Report
Rollout & Activation Roadmap

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Key Value

Breakdown silos and align departmental CX focus areas and activities
Reduce non-value add CX activities and waste
Increase employee engagement and buy-in towards clear goals

[/cspn_content][/vc_column][/vc_row][vc_row disable_element=”yes”][vc_column][gg_buttons responsive=”yes” container_align=”center” container_align_sm=”center” container_align_md=”center” container_align_lg=”center” style=”tiertairy_blue” button_title=”CASE STUDY SAMPLE”][/vc_column][/vc_row][vc_row disable_element=”yes” css=”.vc_custom_1616183607747{margin-top: 0px !important;padding-top: 0px !important;}”][vc_column width=”1/6″][/vc_column][vc_column width=”2/3″][cspn_content scheme_color=”#2480bb” font_size=”36px” line_height=”1.2em” text_color=”#2480bb” remove_vertical_margins_paddings=”” remove_shortcode_autop=”” custom_bullets=””]

CX/CS strategy lets you build memorable, strategy-focused customer experiences

[/cspn_content][/vc_column][vc_column width=”1/6″][/vc_column][/vc_row][vc_row gap=”15″ equal_height=”yes” disable_element=”yes”][vc_column width=”1/2″][vc_column_text]Does your company have a suitable customer experience (CX) and customer service (CS) strategy in place? When you keep your company’s strategy focused on delivering strong customer experiences, high-quality customer service (CS) will follow. If you want to maintain a loyal clientele and ensure the future growth of your company, you must focus on your CX/CS strategy.[/vc_column_text][/vc_column][vc_column width=”1/2″][vc_column_text]CSPN works with you to develop a vision for your CX/CS strategy. That vision includes implementing the latest design trends and adopting the best practices that positively impact your bottom line. We are a strategy-focused company that knows great customer experiences start from within.[/vc_column_text][/vc_column][/vc_row][/vc_section][vc_section full_width=”stretch_row” disable_element=”yes” css=”.vc_custom_1616183624793{margin-top: 0px !important;margin-bottom: 0px !important;padding-top: 30px !important;padding-bottom: 0px !important;background-color: #ffffff !important;}” el_class=”watermark watermark-right watermark-attach-top”][vc_row css=”.vc_custom_1559128772868{margin-top: 0px !important;padding-top: 0px !important;}”][vc_column width=”1/6″ css=”.vc_custom_1559128805630{margin-top: 0px !important;padding-top: 0px !important;}”][/vc_column][vc_column width=”2/3″][cspn_content scheme_color=”#595d5f” font_size=”36px” line_height=”1.2em” text_color=”#595d5f” remove_vertical_margins_paddings=”” remove_shortcode_autop=”yes” custom_bullets=”” css=”.vc_custom_1567779601406{margin-bottom: 45px !important;}”]

How We Help You Make Your Customer Service Vision a Reality

[/cspn_content][/vc_column][vc_column width=”1/6″][/vc_column][/vc_row][vc_row gap=”15″ css=”.vc_custom_1567779635759{margin-top: 0px !important;margin-bottom: 30px !important;padding-top: 0px !important;}”][vc_column width=”1/2″ el_class=”vc_col-sm-push-6″ css=”.vc_custom_1559127150090{margin-bottom: 30px !important;}”][vc_single_image image=”2920″ img_size=”560×360″ alignment=”center” onclick=”custom_link” img_link_target=”_blank” css=”.vc_custom_1595964628922{margin-bottom: 0px !important;padding-bottom: 0px !important;}” link=”#”][cspn_content scheme_color=”#2481bc” font_size=”16px” line_height=”1.2em” text_color=”#999999″ remove_vertical_margins_paddings=”yes” remove_shortcode_autop=”yes” custom_bullets=”” css=”.vc_custom_1559127121569{margin-top: 15px !important;border-left-width: 2px !important;padding-left: 10px !important;border-left-color: #2481bc !important;border-left-style: solid !important;}”]The importance of a well defined / designed CX Vision & Strategy is critical to an organizations ability to be truly client-centric.[/cspn_content][/vc_column][vc_column width=”1/2″ el_class=”vc_col-sm-pull-6″][cspn_content scheme_color=”#111111″ font_size=”28px” line_height=”1.2em” text_color=”#111111″ remove_vertical_margins_paddings=”yes” remove_shortcode_autop=”yes” custom_bullets=””]

Customer Journey Mapping

[/cspn_content][vc_column_text css=”.vc_custom_1595964601731{margin-top: 15px !important;padding-top: 0px !important;}”]Have your customer experience strategy visualized in a consumer journey map that displays how you want your customers to interact with your business. This visualization must accommodate customer personas and backup plans when issues arise.

Consumer journey mapping enables management to see how employees are interacting with your customers. The process enables you to build a concrete customer service strategy as a result. At CSPN, we are experts at coming up with a customer journey mapping that fits your business’ mission.[/vc_column_text][/vc_column][/vc_row][vc_row gap=”15″ css=”.vc_custom_1567779630385{margin-top: 0px !important;padding-top: 0px !important;}”][vc_column width=”1/2″ css=”.vc_custom_1559127191866{margin-bottom: 30px !important;}”][vc_single_image image=”1238″ img_size=”560×360″ alignment=”center” onclick=”custom_link” img_link_target=”_blank” css=”.vc_custom_1568216446747{margin-bottom: 0px !important;padding-bottom: 0px !important;}” link=”#”][cspn_content scheme_color=”#2481bc” font_size=”16px” line_height=”1.2em” text_color=”#999999″ remove_vertical_margins_paddings=”yes” remove_shortcode_autop=”yes” custom_bullets=”” css=”.vc_custom_1559127121569{margin-top: 15px !important;border-left-width: 2px !important;padding-left: 10px !important;border-left-color: #2481bc !important;border-left-style: solid !important;}”]The importance of a well defined / designed CX Vision & Strategy is critical to an organizations ability to be truly client-centric.[/cspn_content][/vc_column][vc_column width=”1/2″][cspn_content scheme_color=”#111111″ font_size=”28px” line_height=”1.2em” text_color=”#111111″ remove_vertical_margins_paddings=”yes” remove_shortcode_autop=”yes” custom_bullets=””]

Digital Customer Experience

[/cspn_content][vc_column_text css=”.vc_custom_1567779725228{margin-top: 15px !important;padding-top: 0px !important;}”]Today’s market puts immense emphasis on digital experiences, making them just as important as physical interactions with customers. Ensuring an intuitive website interface is essential when more and more clients prefer interacting with companies online.

Fulfill your customer experience vision with CSPN. We have over 20 years of experience helping companies create digital personalities to accommodate the brands they’ve worked so hard to build.[/vc_column_text][/vc_column][/vc_row][/vc_section][vc_row disable_element=”yes”][vc_column][cspn_content scheme_color=”#2480bb” font_size=”36px” line_height=”1.2em” text_color=”#2480bb” remove_vertical_margins_paddings=”” remove_shortcode_autop=”” custom_bullets=””]

See why improving your CX/CS strategy can improve your bottom line

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