Spotlight Interview with Charles Brown

Description

The COVID-19 pandemic has given organizations the opportunity to re-examine old traditions and move towards exciting, new solutions supported by technology. We are seeing shifts in industries across the globe from health care and fitness to finance and business. Under normal circumstances these advancements would have taken years, now they are taking place in a matter of days.

Join Charles Brown, President and CEO of LifeLabs, Canada’s largest medical laboratory and leading diagnostics and health technology provider, as he speaks to leveraging innovation in extraordinary times.

In the face of challenges and a changing environment brought on by the pandemic, LifeLabs demonstrated agility by introducing new offerings like WorkClear and FlyClear that allowed Canadians to return safely to work, school, and travel. The organization was also able to quickly respond to the urgent public health need by providing over 2 million COVID-19 lab results, as well as antibody testing.

In this webinar, Charles will join us for an engaging discussion for those looking to drive innovation in their industries by introducing key learnings of focusing on the customer, identifying opportunities for change, and inspiring creativity and passion from employees.

About the Speaker

Charles Brown is President and CEO of LifeLabs, Canada’s largest medical laboratory and leading diagnostics and health technology provider. Since joining LifeLabs in 2018, Charles has worked to evolve LifeLabs into a commercially-driven organization that brings customer-centred value to market that will improve health outcomes for Canadians.

As part of his leadership at LifeLabs, Charles has been developing a transformational growth strategy to reshape the company’s culture and focus while ensuring that LifeLabs continues to play a pivotal role in the health eco-system. Charles has introduced new discipline and rigor to LifeLabs’ business processes, resulting in an improved customer experience, strengthened operations, and higher value innovation.

In 2021, Charles was named one of the Top 25 Biotechnology CEOs by the Healthcare Technology Report. The award was presented to CEOs and their teams that showcased outstanding contributions and advancements in health care.

Charles’ passion for community service extends to various roles on Boards and Executive Committees having served as the Chair of Kids Help Phone, Canada’s only national 24-hour, bilingual and anonymous counseling service for youth. He is also a past member and long-time supporter of the United Way of Toronto and York Region’s Campaign Cabinet. Charles holds a Bachelor of Arts degree from the University of Toronto and a Master of Business Administration from the Ivey School of Business at Western University.

Facilitated By

Jessica Cryer is a sharp and experienced Customer Experience consultant who has a passion for helping businesses create, design, build, and execute strategies that will make a tangible difference. Now as the Partner at CSPN, Jessica is responsible for managing a Customer P&L and leading a team in identifying, developing, and executing customer and category growth opportunities through the use of relevant and personalized marketing and sales strategies. Jessica also plays an integral role in leading consulting initiatives that reshape customer-centric thinking and management across organizations.

Prior to joining CSPN, Jessica worked at Monitor Deloitte leading strategy projects for major Canadian financial institutions. Her passion for customer experience led her to Idea Couture, where she focused on customer experience innovation and transformation. Jessica is driven by the opportunity to conceive and build memorable customer and employee experiences, linking disciplines from Strategy, Human Resources, and Service Design to produce desired business outcomes.